Did You Know: You can go too far with funny names?

According to one national columnist, the Ben & Jerry’s brand has done that with two recently released, sexually suggestive ice cream titles, and he questions whether the legendary company is losing its way.

A brand expert cited in the column said offending some is necessary to gaining attention in a busy marketplace, but not everyone agrees.

What’s your take on such questionably funny ice cream names? Weigh in at our Facebook page, and then prepare to discuss other ice cream marketing ideas at NAPICS next January.