Keynote Address:
Silver Lining: The Unprecedented, Unbelievable, Undeniable Opportunities Created by Today’s Economy

Jeff Joiner, MVP

Time: 1:00 p.m. Sunday
Location: Room E 171

Get ready for some good news! The same economic conditions that pressured America’s restaurant owners are now creating tremendous opportunities for growth. If you want to differentiate your business from your competitors', there has never been a better time to position yourself for the future and dramatically grow your sales and profits. In this dynamic seminar, attendees will learn to stop reacting to economic conditions and start boldly navigating their operations toward unprecedented growth.

Jeff Joiner blends humor with his experiences as a college professor, restaurant consultant and professional speaker to help operators dramatically increase their sales and profits. He is the director of communications for MVP, America’s premier foodservice sales and consulting company.