Ice Cream Focus:
The Keys to Business Success

Steve Christensen, Stoelting, LLC

Time: 12:30 p.m. Monday
Location: Frozen Dessert Theater

Serving great food is but one part of succeeding in the frozen dessert business, but as Steve Christensen will tell you, many operators overlook several crucial steps that, if taken, could unlock a profitable future for their operations. Join the chief instructor at the Frozen Dessert Institute to learn more about the benefits of mission statements, business plans and smart reporting.