Ice Cream Focus:
‘Novelty’ Ideas for Rejuvenating Ice Cream Sales

George Dunlap, Industry Consultant

Time: 11:00 a.m. Monday
Location: Frozen Dessert Theater

In this sales-spurring seminar, George Dunlap will discuss using existing ingredients to make homemade ice cream novelties in your store. The session will cover items like ice cream bars, malts and milkshakes, as well as special sundaes and holiday ice cream pies and cakes. Dunlap will also provide a “big picture” view of 2011 by forecasting mix prices and touching on social media usage.